This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from King Academy.

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products you view, what sites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

WE COLLECT DEVICE INFORMATION USING THE FOLLOWING TECHNOLOGIES:

“Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies and how to disable cookies, visit https://www.allaboutcookies.org. “Log files” track actions occurring on the Site and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps. “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site. Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, email address, and phone number. We refer to this information as “Order Information.”

When we talk about “Personal Information” in this Privacy Policy, we mean both Device Information and Order Information.

HOW WE USE YOUR PERSONAL INFORMATION

We use the Order Information we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). We also use this Order Information to:

Contact you; Screen our orders for potential risk or fraud; and Consistent with the preferences you have shared with us, provide you with information or advertisements regarding our products or services. We use the Device Information that we collect to screen for potential risks and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to measure the success of our marketing and advertising campaigns).

SHARING YOUR PERSONAL INFORMATION

We share your personal information with third parties to help us use your Personal Information for the purposes described above. For example, we use Shopify in our online store - you can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site - you can read more about how Google uses your personal information here: https://www.google.com/intl/en/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.

BEHAVIORAL ADVERTISING

As described above, we use your personal information to deliver targeted advertising to you or marketing communications that we think may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative (“NAI”) page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by following the links below

Facebook: https://www.facebook.com/settings/?tab=ads Google: https://www.google.com/settings/ads/anonymous Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads In addition, you can opt out of some of these services by visiting the Digital Advertising Alliance portal at https://optout.aboutads.info/.

DO NOT TRACK

Please note that we do not alter our Site's data collection and use practices when we see a 'Do Not Track' signal from your browser.

YOUR RIGHTS

If you are a European resident, you have the right to access the personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us using the contact information below.

Additionally, if you are a European resident, please note that we process your information to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

DATA RETENTION

When you place an order through the Site, we will retain your order information in our register unless and until you ask us to delete this information.

CHANGES

We may update this privacy policy from time to time to reflect, for example, changes in our practices or for other operational, legal or regulatory reasons.

MINORS

The Site is not intended for individuals under 18 years of age.

CONTACT US

For more information about our privacy policy, or if you have questions or would like to make a complaint, please contact us by email at [email protected]